Showing posts with label graphic design type nyt. Show all posts
Showing posts with label graphic design type nyt. Show all posts

8.13.2007

Did anyone else read the article about clearview a few weeks ago? It's the new typeface developed (and Federally approved) to take the place of highway gothic on all highway signs. I had never previously given much thought to the typeface on highway signs, but the difference in readability is pretty clear. The designers of Clearview had to come up with a typeface that was readable with only a quick glance and that would remain legible during halation, or the blurring that occurs when bright lights (such as headlights) hit reflective type.